Cognitive biases that you should be cautious of
We make a lot of decisions a day thinking that they are perfectly rational think-through decisions. But subconsciously we are all biased and can easily be manipulated (Regardless of how smart you are). Businesses were using these techniques for ages to rig human buying behavior.
In our journey in machine learning, it is essential that we understand that we are susceptible to these biases and we should make conscious decisions.